Building Brands One Word at a Time
Dana Severson here, a Minneapolis-based freelance copywriter and content marketing specialist. My job is pretty straightforward: build and strengthen brands by creating authentic, compelling content that connects with target audiences. How I do it is also pretty straightforward. I help businesses find their voice, tell their story, and put it on the page, all in an effort to start connecting with more of the right customers.
Put simply, I write copy—marketing copy, if you want to get into the specifics.
SERVICES
Making Every Word Count
Website content, landing pages, marketing emails, white papers, case studies, SEO, and more. My services might run the gamut, but I always deliver quality, reseach-based content that informs, persuades, and helps position your business as the most obvious choice among consumers. I’m experienced, a quick study, and work under the philosophy of “tell, don’t sell.” Above all else, I make every word count, with the ultimate goal of building your authority and credibility as the leader in your market.
Need some help?
Let’s hear about your next marketing project.
Testimonials
“We are always amazed at his ability to take our rough ideas and turn them into well-written and engaging pieces. My team tends to come up with some out-of-the-box ideas, and somehow Dana can take them and put together something that is spot on.”
“Dana has worked with me on a variety of projects over many clients and over many years. He’s excellent at defining a story line and appropriate messaging, finding context and definition in the scope of work, and he can do it quickly. ”
“Our organization worked with Dana for 2+ years. Dana came to us knowing little about our industry. He quickly became an expert and turned out quality material. He was exceptional at converting loose concepts into useful copy that sold our services to internal and external audiences.”
“I have worked with Dana for many years. His expertise with the written word has helped me on many levels. He’s always there for me, providing on time creative work, and I’ve referred him to several colleges—each thankful for having Dana as part of their business success.”
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MY PROMISE
I’ll only work with you if I feel like I’m the best person for the job. I’ve been in the business long enough to know that not every copywriter is a good fit for every project. I never compromise quality for time and try to provide realistic schedules. Rush fees aren’t a thing with me, nor is nickel-and-diming. I keep it honest, so projects are only paid in full when completed.
SEE MY HANDY WORK
About Me
MY NAME IS Dana
Copywriter by trade, freelancer by accident. Long story. I’ve been in the business for 20+ years, writing marketing material for a variety of industries. Most of my work these days has involved hospitality, construction, remodeling, design, and insurance brands—with staffing, technology, fitness, and general business thrown in for good measure. I like what I do, and I’ve been told I’m pretty good at it.
Schedule Appointment
Contact me for a free estimate.