Dana Severson

Copywriting | Content Marketing

word cruncher.

 
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Building Brands One Word at a Time

Dana Severson here, Minneapolis-based freelance copywriter and content marketer. My job is to build and strengthen brands by creating authentic, compelling content that connects with target audiences. Pretty straightforward, right? How I do it is also pretty straightforward. It’s all about helping businesses find their voice, tell their story, and put it on the page—all in an effort to build awareness and connect with more of the right customers.

Long story short, marketing copy is my trade.

SERVICES

Making Every Word Count

Website content, landing pages, marketing emails, white papers, case studies, SEO, and more. My services might run the gamut, but I always deliver quality, reseach-based content that informs, persuades, and helps position your business as the most obvious choice among consumers. I’m experienced, a quick study, and work under the philosophy of “tell, don’t sell.” Above all else, I make every word count. What you say and how you say it will inevitably help build your authority, authenticity, and credibility in the market.

 

Need some help?

Let’s hear about your next marketing project.

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Testimonials

We are always amazed at his ability to take our rough ideas and turn them into well-written and engaging pieces. My team tends to come up with some out-of-the-box ideas, and somehow Dana can take them and put together something that is spot on.
— Heather Sjoblom
Dana has worked with me on a variety of projects over many clients and over many years. He’s excellent at defining a story line and appropriate messaging, finding context and definition in the scope of work, and he can do it quickly.
— Mickey Mikeworth
Our organization worked with Dana for 2+ years. Dana came to us knowing little about our industry. He quickly became an expert and turned out quality material. He was exceptional at converting loose concepts into useful copy that sold our services to internal and external audiences.
— Judy Stolley
I have worked with Dana for many years. His expertise with the written word has helped me on many levels. He’s always there for me, providing on time creative work, and I’ve referred him to several colleges—each thankful for having Dana as part of their business success.
— Marianne Wells


 

MY PROMISE

I’ll only work with you if I feel like I’m the best person for the job. I’ve been in the business long enough to know that not every copywriter is a good fit for every project. I never compromise quality for time and try to provide realistic schedules. Rush fees aren’t a thing with me, nor is nickel-and-diming. I keep it honest, so projects are only paid in full when completed.

 

SEE MY HANDY WORK


About Me

MY NAME IS Dana

Copywriter by trade, freelancer by accident. Long story. I’ve been in the business for 20+ years, writing marketing material for a variety of industries. Most of my work these days has involved hospitality, construction, remodeling, design, and insurance brands—with staffing, technology, fitness, and general business thrown in for good measure. I like what I do, and I’ve been told I’m pretty good at it.


Schedule Appointment

Contact me for a free estimate.